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不同回收模式下用户隐私关切对闭环供应链决策的影响

陈荣, 龚本刚, 程晋石, 朱明   

  1. 安徽工程大学经济与管理学院, 芜湖 241000
  • 收稿日期:2021-08-06 修回日期:2021-10-17 出版日期:2022-04-20 发布日期:2022-04-20
  • 通讯作者: 程晋石,Email:cjs@ahpu.edu.cn.
  • 基金资助:
    国家自然科学基金项目(71771002,71671001),安徽省自然科学基金项目(1808085MG214)资助课题.

陈荣, 龚本刚, 程晋石, 朱明. 不同回收模式下用户隐私关切对闭环供应链决策的影响[J]. 系统科学与数学, 2022, 42(3): 659-675.

CHEN Rong, GONG Bengang, CHENG Jinshi, ZHU Ming. Large the Impact of Users' Privacy Concern on the Decisions of Closed-Loop Supply Chain Under Different Recycling Modes[J]. Journal of Systems Science and Mathematical Sciences, 2022, 42(3): 659-675.

Large the Impact of Users' Privacy Concern on the Decisions of Closed-Loop Supply Chain Under Different Recycling Modes

CHEN Rong, GONG Bengang, CHENG Jinshi, ZHU Ming   

  1. School of Economics and Management, Anhui Polytechnic University, Wuhu 241000
  • Received:2021-08-06 Revised:2021-10-17 Online:2022-04-20 Published:2022-04-20
在手机类废旧电子产品的回收活动中,用户对个人隐私关切度的加深会影响闭环供应链成员的决策.基于此,通过刻画用户隐私关切度等因素,构建基于制造商回收、二手商回收和混合回收模式的三个博弈模型,研究其对闭环供应链成员决策的影响.研究表明:用户隐私关切度增加可促进制造商和零售商的利润,但会降低二手商的利润;制造商回收模式下的供应链系统利润高于其他两种模式;当用户隐私关切度增加时,新产品和再制造品(翻新品)的销售价增加(减少),销售量反而增加(减少).一定条件下,当用户对隐私更加关注时,制造商可以通过隐私处理增强自身产品的市场竞争优势.
In the recycling activities of mobile phone used electronic products, the deepening concern of users about personal privacy will affect the decision-making of closed-loop supply chain members. Based on this, by describing the users' privacy concerns and other factors, three game models based on manufacturer recycling, second-hand recycling and hybrid recycling model are constructed to study their influence on the decision-making of closed-loop supply chain members. The research shows that the increase of users' privacy concerns will promote the profits of manufacturers and retailers, but it will reduce the profits of second-hand dealers, and supply chain systems in manufacturer recovery mode are more profitable than the other two models; as user privacy concerns increase, the sales price of new products and remanufactured products (refurbishments) increase (decrease) and the sales volume increase (decrease); when users pay more attention to privacy, manufacturers can enhance their competitive advantage through privacy processing protection under certain conditions.

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